Junior Paid Media Executive (Music)
Motive Unknown is a strategic marketing consultancy working with artists & managers, record labels, music creation platforms, music hardware and other music-adjacent companies. We help our clients grow and forge better connections with their audiences.
We are seeking a highly motivated and talented Junior Paid Social Exec to join our team. The ideal candidate will be keenly immersed in online culture and have experience with managing paid media bookings and best practices across key paid channels. They would have an understanding of digital media strategies and tools.
As a Junior Paid Social Executive, you will be supporting the Paid Social Executive to deliver effective campaigns for our clients, leveraging various digital channels.
Key responsibilities include
- Support Paid Social Exec on client projects to plan and execute best in class paid media campaigns.
- Good organisation and timekeeping.
- Book paid social campaigns on Meta, TikTok and YouTube across a range of clients, from artists to record labels to software companies (other platforms will sometimes be required).
- Provide input on campaign creative based on results driven through ad spend.
- Analysing the impact of the marketing activity, providing detailed reports on paid spends and generally providing insight as to what is working and what might require fine tuning.
- Producing dashboards and reports for our client facing team members
Essential skills & qualities required
- Intelligent and diligent, with an eye for detail.
- Experience of ad booking on Meta, TikTok and Google (mostly YouTube)
- Keenly immersed in online culture; social media, online communities, trends, viral moments – the ebb and flow of all culture online.
- An ability to critically appraise campaigns and creative, both to understand what does/does not work, but also to ask what else is possible.
- Experience of analysing data, via advertising platforms, Google Analytics etc.
- Good working knowledge of spreadsheets, and structured data.
- An awareness of music and its audiences is preferred but not a essential.
Personal Qualities
- Deep understanding of the cultural landscape, particularly relating to music.
- Engagement with and a comprehensive understanding of contemporary communication and networking platforms.
- Proactive – Takes initiative in identifying opportunities and solving problems.
- A passion for technology and the use of emerging tools and platforms for working efficiently, and the exploration of new possibilities.
- Curiosity – Stays informed of industry trends and new technologies.
- Has a history of self development and learning.
- Analytical mindset – The ability to use data to make informed decisions
- Critical thinking – Uses balanced and informed sources of information to form strategy and decision making.
- Persuasive – Has the ability to present convincing arguments and sell in ideas, concepts and courses of action.
- A real team player; someone who enjoys being part of a team seeing success and thrives on that.
- Investment into who we are as a company, what we are trying to achieve and a shared view of what’s possible within that
Benefits
As a business we believe firmly in proactive development of our staff, and we are also committed to a positive, happy and healthy working culture.
- 25 days holiday per annum (with 3 reserved for the festive break).
- Your birthday off, in addition to your holiday allowance.
- Opportunity to buy back up to 5 days holiday per annum.
- One additional day of holiday earned each year after completing three years of service.(up to a maximum of 5 additional days).
- Gratis access to some of the products we are working with.
Location
We are currently a remote business, and as such welcome applications from anywhere in the UK. We will not accept applications from overseas.